Deliveroo:

You Know You Want To

Deliveroo is the least popular food delivery app in Singapore after Grabfood and Foodpanda, and since users are loyal to their apps, it’s difficult for Deliveroo to attract new users. But unlike the other two, Deliveroo has a lighthearted and cheeky brand voice which they can use to their advantage.

Here are some copy ads I wrote to capture the attention and eventually (hopefully), appetites of hungry Singaporeans. Also, this spec project is just my excuse to write ads for a delivery app because the ones I saw online were quite boring.